“The world is full of very average things made by people who don’t want to upset anyone, or too eager to please their peers. I believe you have to have an opinion – choose daddy or chips, I really don’t mind, just don’t say “I don’t really know”. And when you have opinions and strongly held beliefs you’ve got to be prepared to get some flack – in fact that’s part of the deal.You can’t have the nice feedback without accepting that some people are going to hate what you do.”

- Brendan Dawes