Taking Action in an Uncontrollable Environment.
Things go wrong. Nothing we can do about it.
What we do have control over is how we handle the situation. I think rule one of crisis management (even on a really, really small scale) is to acknowledge the issue. Finding the best way to communicate to your users is the first step.
What began as a platform to give live updates (like what you were eating for lunch) has evolved into a tool businesses use for much more productive reasons. Twitter is a great way to let your app’s users know when something has gone wrong. Plus, what better way is there to get your message out to so many people in such a short amount of time? Keep Reading